About the fair
The POLAGRA fair is an event with the longest business tradition, dedicated to the food industry and the HoReCa sector.
POLAGRA is a key international event for the Food, HoReCa, and Food-Tech sectors, which has consistently built market trust for 40 editions. Participating in the fair opens doors to the dynamic markets of Central and Eastern Europe, strengthening your company's credibility and guaranteeing access to crucial buyers and distributors from the region.
Polagra in 1985
POLAGRA’s biggest asset is its diversity, and this is not going to change this year. Three parallel salons - FOOD, FOODTECH and HORECA are developed.
The FOOD Zone is a place with consumer trends presentation. a wide review of offers. It is also a place of the promotion of the Polish food industry.
Every year, the FOOD zone at POLAGRA is visited by tens of thousands of professionals from around the world, looking for new products, inspirations, and above all focused on concluding long-term contracts. This is an important event in the development of new export perspectives, in which the Hosted Buyers program plays a key role, thanks to which managers of retail chains as well as wholesalers, distributors and importers of food from outside Poland can take part in the fair on very preferential terms.
The exhibition is accompanied by industry training dedicated for both: food producers and food distributors, which concerns new legal regulations or marketing solutions for entrepreneurs from the food industry.
The FOODTECH zone is a place of inspiration for representatives of food producing companies: the management, as well as managers and specialists from departments involved in food production, food technology and maintenance.
Every year the FOODTECH exhibition is accompanied by expert meetings during which the latest solutions in monitoring, optimization and cost control in industry are discussed.
Every year, the HORECA zone attracts several thousand restaurateurs, chefs, hotel owners and managers. It is one of the most important meeting spaces for decision-makers in the gastronomy and hospitality industry.
The zone is enhanced by a dynamic stage program hosted by Paweł Gruba - Gastronomy Management Expert, certified trainer of psycho-social competencies, and dining room manager for six seasons of Hell’s Kitchen – Piekielna Kuchnia. He is also the creator and host of the popular YouTube show GRUBE ROZMOWY.
The stage brings together the largest concentration of chefs, culinary influencers, gastronomy celebrities and media creators - a unique advantage no competing event can offer. Numerous professional chefs and influencers appear live on stage, engaging audiences and creating high-impact content.
For international brands, this means real exposure: participation in the stage program, product placement in recipes, social media visibility and the opportunity to literally “let the internet taste” their products.
During the fair, our social media channels generated hundreds of thousands of views, significantly amplifying brand reach.
Why is worth to exhibit in POLAGRA?
A strong market equals high demand for suppliers, technologies, raw materials, semi-finished products, packaging, machinery, know-how, premium, and niche solutions.
Polish companies export food, but they:
- Import technologies.
- Purchase machines and production lines.
- Seek premium additives, ingredients, flavors, and superfoods.
- Require new packaging, automation, and robotization.
- Look for innovations that are not yet available in Poland.
A foreign exhibitor does not compete with Poland.
They sell to Poland - because the Polish industry buys enormous quantities of components, machinery, and services.
